Local distributor of video and streaming video peripherals, Edutain Distribution, and Magix AG, the market leader in providing easy-to-use software solutions and multimedia content, bring you a variety of rich media products.
The personal rich media (PRM) market is booming worldwide. Digital cameras, multimedia cellphones, DVD devices and other entertainment electronics are now common household items. The range of digital entertainment on offer is expanding rapidly, with a prediction that close to 92% of households currently enjoying Internet access will be using PRM as their standard form of communication by 2006.
By using digital devices and appropriate software solutions, multimedia content such as videos, photos, music, speech, texts and graphics can now be combined. With just a couple of clicks, even hobbyists can create their own digital movie or compose music on their own personal computers. Movies can be spiced-up with music to show to friends online or on TV through a DVD player. Vacations, family occasions, sports events, weddings and a toddler`s first steps - you can now present and archive these professionally using PRM.
Without having to switch between different formats, old VHS footage can be edited effortlessly, restored and saved using high-quality digital media such as DVD.
The same applies to photos. Using PRM solutions, it only takes seconds to sort, edit, add music and apply effects. Stills too can now be presented in the same way as multimedia shows, all on TV in the highest possible quality. CD/DVD slideshows are not only easy to store, they can also be copied and shared both rapidly and economically. Perfect for keeping your friends and family up-to-date.
Magix PRM products can also be used at work. HR departments receive batches of printed applications each day. To stand out from the crowd, even applicants who are new to PRM software can replace or supplement the traditional application with a professional audiovisual presentation.
Obvious target groups capable of profiting from Magix solutions include the self-employed or SMEs. Using PRM applications, company multimedia presentations can be created and duplicated quickly and affordably.
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Edutain Distribution provides the reseller channel in southern Africa with a total distribution solution for a mix of cutting-edge multimedia hardware and software products. The company has been successfully developing this through extensive advertising and marketing campaigns. New media products were introduced to SA on the break of mass market MPEG video. Alien was the first company to initiate that market and has been instrumental in creating and increasing that market locally through a long-term awareness, education and implementation process. Several strategic partnerships have been formed with the major players in the broadcast and multimedia content and service providers arena paving the way for future technology developments.
Magix
Founded in 1993, pioneering German software company Magix specialises in providing software and multimedia content for digital video, photo and music editing. Magix is the European market and technology leader in personal rich media.
Besides the large Magix community that uses video, photo and music software either privately or semi- professionally, an increasing number of partners from the industry are discovering the advantages of multimedia communication, for themselves and for their customers.
Magix professional products have for years been the standard for numerous radio and TV broadcasters, with Magix Sequoia being particularly popular with many public media institutions. Renowned international bodies, including Sterling Sound (one of the most renowned mastering studios worldwide) and the Vienna Symphonic Library (the world`s largest orchestra sample library), rely on Magix products to maintain their leading positions within their industry. Approximately 2 million Magix products were sold worldwide in 2003. The quality and cost-performance ratios of Magix products have also improved dramatically: Magix personal rich media solutions have regularly been awarded honours and first prizes in renowned trade press product tests.
Magix helps beginners to explore and experience the world of digital communication with a wide range of easily accessible software solutions and multimedia content.
The Magix Product spectrum covers over 80 standard products as well as customised solutions for industry, broadcasting and professional audio applications.
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