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SA-Brazilian ties strengthened

Admire Moyo
By Admire Moyo, ITWeb news editor
Johannesburg, 21 Oct 2011

In a demonstration of its commitment to increasing bilateral trade and investment between the two countries, Brazil has announced that it will again host a Trade Mission to SA from 28 to 30 November.

During the visit, Brazilian entrepreneurs will participate in seminars, technical visits and business rounds with potential South African buyers.

Organised by the Brazilian Ministry of Development, Industry and Foreign Trade, the Brazilian Ministry of External Relations and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), the trade mission will include business executives from 50 Brazilian enterprises and trading companies, representing a variety of the country's export sectors.

“The African continent is a prominent destination for Brazilian exports, especially manufactured products with higher added value,” says Mauricio Borges, president of Apex-Brasil.

“The region presents itself as an important platform for the internationalisation and installation of new industrial plants. That being said, I'd like to add that Brazil stands out as a reliable supplier of innovative technological solutions to multiple sectors in countries like SA, which is an undeniably attractive market for information technology suppliers.”

Although the mission is mainly focused on the technology sector, it also comprises such segments as beverages, housing and civil construction, and dental equipment, toiletries, cleaning and cosmetics, machinery and equipment, and agribusiness technology.

The trade mission's programme includes an opening seminar, a press conference, and business rounds with South African buyers. In addition, Brazilian trading companies will take part in business meetings with executives from southern African countries, including Namibia, Zimbabwe, Zambia and Malawi. Participants will also be offered either guided technical visits or individually scheduled visits to local companies.

Over the period January to August 2011, Brazilian exports to SA totalled $1.12 billion. During the same period, Brazil imported $806.48 million worth of goods from SA. Brazilian exports represented chiefly frozen poultry ($134.44 million), motor vehicles with internal combustion engines ($71.23 million), road tractors for semi-trailers ($70.99 million), cane/beet sugar and chemically pure sucrose ($58.8 million), as well as iron ore agglomerates and concentrates ($36.27 million).

During the first eight months of 2011, Brazilian imports from SA consisted mainly of anthracite coal, not agglomerated ($76.12 million), palladium, unwrought or in powder form ($49.05 million), internal combustion engines for motor vehicles ($47.95 million), aluminium alloy plates ($37.55 million) and herbicides ($27.83 million).

This forthcoming trade mission is one of several that Apex-Brasil has hosted to SA and the region in the past several years, with the goal of transferring knowledge, exchanging ideas and strengthening and developing trade and investment relationships.

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