Samsung is proud to announce the opening of another two new brand stores in South Africa this quarter, one in Polokwane (Mall of the North - which opened in July 2011), and the other in Nelspruit (Ilanga Mall - which opened this month).
These stores will house the full range of Samsung products, including: visual display, IT solutions, digital imaging, digital appliances, mobile communications and digital air solutions - providing the consumer with a stimulating environment in which to discover the full spectrum of Samsung's world-class offerings in one easily-accessible location.
Says Deon Liebenberg, MD of Samsung South Africa: “Samsung believes wholeheartedly in delivering consumer-centric solutions, not only in terms of the remarkable and relevant products we develop, but also in respect to ensuring they are conveniently accessible to all South Africans. Additionally, experiential product displays are key to ensuring that consumers understand our products and can make informed purchase decisions, and through these stores, we offer just this - the opportunity to engage with our full range of products from mobile phones to washing machines.”
The Mall of the North brand store is approximately 200sqm and is the fourth brand store in South Africa, while Ilanga Mall measures at about 150sqm and is the fifth brand store regionally. Both stores are the first branded shops in each of their regions, where consumers will be able to purchase any of Samsung's world-class product offerings through the advice and expertise of sales staff that understand the brand and consumer specific needs.
Concludes Liebenberg: ”Samsung will continue to open brand stores across various provinces and we look forward to the interest and feedback these two new stores will bring - feedback from two critically important publics in more outlying areas.”
Note to editors:
These brand stores can be located at the following physical addresses:
Mall of the North
Cnr R81 and N1 interchange
Bendor
Polokwane
Shop no: L28
Tel: (015) 265 1197
Ilanga Mall
Cnr Bitterbessie and Flamboyant Streets - on the N4
Nelspruit
Shop no: UG38
Tel: 082 891 9499
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Samsung Electronics
Samsung Electronics Co is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190 500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: visual display, mobile communications, telecommunication systems, digital appliances, IT Solutions, digital imaging, memory, system LSI and LCD. Recognised as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit http://www.samsung.com.
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