SAP Africa has done its first direct deal within the region by selling Angolan insurance company ENSA a new business administration system.
SAP Africa, responsible for sales of SAP products in sub-Saharan Africa excluding SA, has up to now gone to market through local business partners.
"That strategy has worked well for us but, consistent with SAP policy globally, we also want to build direct relationships with organisations in Africa and, as with our services division, be the primary contact where that seems appropriate," says SAP Africa SADC territory sales executive Tarn'e de Beer.
"So this deal with ENSA represents our first step in that direction and marks the success of an intensive, highly focused preparation period during 2007."
The implementation will be done by the Deloitte office in Angola.
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