Disruption is one of the key features of the digital age. But for forward-thinking individuals who want to future-proof their businesses, "disruption" is not a threat. Disruption represents an opportunity, the key to ongoing success. To ensure success, the transformation that results from disruption must happen on your terms and in line with your desired business outcomes.
Every industry is experiencing disruption that's driving the creation of new business models. Manufacturers don't just make products anymore. They're in the business of creating better experiences and enhancing people's lives with wearables or self-driving cars. Retail is leveraging increased insight into consumer behaviour to create a differentiated user experience - both in-store and online. And the list goes on.
It doesn't matter which industry you look at. Each one is experiencing disruption. This is driving the emergence of new business models to take advantage of the opportunities that disruption presents. The question is: Will you take advantage of it?
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