Softline ACCPAC will showcase the latest version of its award-winning customer relationship management (CRM) solution, Accpac CRM version 5.8, at Futurex next week.
Offering feature-rich sales, marketing and customer support automation for small and mid-sized businesses, version 5.8 enhancements expand on the Accpac CRM traditions of fast deployment, easy feature configuration and flexible data integration with the introduction of new end-user dashboard options, improved data management capabilities and extended system administration features.
According to a recent report from Forrester, CRM is now a core element of enterprise competitive strategy. The research firm believes investment in CRM will continue, but with a focus on extracting more value and capability out of previous CRM spending commitments. Forrester says 2006 will see enterprises focusing on process improvement to deliver better customer experiences, vendors re-architecting their solutions, and professional service providers revamping their CRM deployment methodologies.
Jeremy Waterman, managing director, Softline ACCPAC, says Accpac CRM is an example of what Forrester predicted: "It is the only mid-market CRM solution available today that allows organisations to choose either an on-demand or on-premises deployment and provides the ability to migrate between them in order to accommodate an organisation's changing business needs and IT resource constraints."
Waterman says his customers can choose the Accpac CRM Solution that is right for their growth model, workflow and budget.
For more information, visit Softline ACCPAC at Futurex, 16 to 19 May 2006 at Sandton Convention Centre, Hall 1 stands B7 - B13 or visit www.accpac.co.za.
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Softline ACCPAC is a global provider of business management applications including accounting, CRM, warehouse management and HR to the mid range market. Its solutions are delivered to 130 countries exclusively through its network of over 5 500 solution providers worldwide and 130 throughout Africa.
Softline ACCPAC's product line includes: Accpac CRM, Accpac ERP, Accpac Business Analysis Suite, Accpac eTransact, Accpac Warehouse Management System, Accpac ePOS, Accpac Insight and Simply Accounting.
Softline
Softline is a leading provider of accounting, payroll and CRM software solutions to small, medium and large companies. Founded in 1988 by Ivan Epstein, Alan Osrin and Steven Cohen, Softline was established during the formative years of the software industry and listed on the JSE Securities Exchange South Africa in February 1997. Softline expanded to establish a strong position within its area of focus in South Africa and Australia.
Focused on the development of accounting, payroll and CRM software solutions, Softline has a 17-year track record as a market leader. The group has a broad range of products offering users a variety of software solutions to run their businesses efficiently. Softline's leading brands include Softline Accpac, Softline Enterprise, Softline Pastel (Accounting and Payroll) and Softline VIP.
The combination of the group's product offerings provides Softline customers with comprehensive, well-branded accounting, payroll and CRM software solutions.
In November 2003, Softline was acquired by Sage Group plc, an established FTSE 100 company. The group includes market-leading businesses throughout the United Kingdom, Europe, North America, South Africa and Australia, supplying business software to the small, medium and large business community.
Softline has a solid track record of profitability and cash generation. The group delivers quality accounting, payroll and CRM software solutions that improve the efficiencies of businesses around the world.
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