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Software AG to showcase global IT first at 2015 Innovation Day

Johannesburg, 17 Jun 2015

Software AG South Africa has officially announced details for its highly anticipated 2015 Innovation Day, an occasion which has forged an important place on the annual event calendars of South Africa's top influencers and decision-makers.

Taking place at UrbanTREE in Johannesburg on 23 July 2015, this year's Software AG Innovation Day is themed around the organisation's industry first, the Digital Business Platform. This industry-changing solution has sparked widespread interest and discussion, and is the ideal platform from which to showcase the latest and most advanced software and technology.

The South African leg of this year's Software AG Innovation Day will be hosted by well-known technology guru and personality, Simon Dingle, and will feature a variety of prominent and influential speakers, including IDC Research Manager, Lise Hagen, and renowned Scenario Strategist, Chantell Ilbury.

"Global and local speakers will take part in a number of interactive activities, such as one-on-one sessions with expert product and solution analysts, case studies and demonstrations, as well as candid roundtable best-practice discussions," explains Mohamed Cassoojee, Vice-President and Country Manager at Software AG South Africa. Cassoojee goes on to say the organisation has aimed to change the traditional ICT conference format in favour of a more varied and interactive programme, whereby attendees are able to access the information most relevant to their specific interests, in a 'byte-size' format.

"Attendees at our Innovation Days have come to expect only the most stimulating and fascinating of subject matter from our event, and we are exceedingly proud to unveil the unmatched innovation of Software AG's Digital Business Platform to our South African audience," says Cassoojee. "As businesses around the globe make the shift from stable and safe to agile and fast, industries have had to meet new challenges with innovative approaches to business software design, development and deployment in order to stand out in the digital economy. This has been the key driver in the launch of the Software AG Digital Business Platform, which offers attainable solutions to today's rapidly digitising economies and new competitive landscape."

Launched globally at this year's CeBIT, the world's largest IT expo, the local unveiling of the world's first Digital Business Platform at Innovation Day is set to change the face of the industry, and alter the expectations of the private and public sectors.

"The Digital Business Platform holds significant potential for a wide range of departments in South African business, from CEOs and CIOs who have a wide and strategic range of needs, to managers required to implement flexible and adaptive solutions at an individual or departmental level," says Cassoojee. "Software AG, along with our partners, is incredibly proud to pioneer the Digital Business Platform innovation, and looks forward to revealing its remarkable benefits, at the upcoming Innovation Day event," he concludes.

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Software AG

Software AG (Frankfurt TecDAX: SOW) helps organisations achieve their business objectives faster. The company's big data, integration and business process technologies enable customers to drive operational efficiency, modernise their systems and optimise processes for smarter decisions and better service. Building on over 40 years of customer-centric innovation, the company is ranked as a leader in 14 market categories, fuelled by core product families Adabas-Natural, ARIS, Alfabet, Apama, Terracotta and webMethods. Software AG has more than 4 400 employees in 70 countries and had revenues of EUR858 million in 2014.

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Learn more at http://www.softwareag.com/za/

Editorial contacts

Caitlin Robertson
Epic MSLGroup
(011) 784 4790
Caitlin@epicmslgroup.co.za