Sophos says SA sales soar 125% after appointment of local distributor

Sophos has announced a 125% increase in new South African business following an analysis of its 2001 figures. The record rise is due to the appointment of a South African distribution partner, NetXactics, to handle and drive all aspects of marketing, sales and establishment of a high-quality reseller channel.

"With an aggressive distributor that shares the same business methodology as Sophos," says Alan Draper, International Business Development Manager at Sophos PLC, "one of unrivalled backup service 24X7, our business growth has been predominantly from new clients, in addition to an 80% renewal rate from existing clients."

Sophos has found that its first-class technical support has had a key influence on its new business figures. Sophos customers can be assured of speaking to a technical expert around the clock.

Networks Unlimited, a premium Sophos value-added reseller, is one of many that have decided to supply Sophos Anti-Virus to its customers in the future.

"Customers are demanding an anti-virus product that works reliably, with timely updates and quality technical support," said Craig Copeland, director of Networks Unlimited. "Sophos is one of the best at detecting viruses, and integrating with a third-party product such as our MIMEsweeper and SurfControl range, but is also the best at providing assistance to customers in trouble - anytime day or night. As we expected, it has proved to be a sensible choice."

"The response from channel resellers and corporate clients this year has been overwhelming," said Draper. "Users are recognising that a specialist is required for anti-virus protection. Sophos is now recognised as the best option in terms of service and product, reflected in our terrific growth in 2001."