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South Africa's leading free classified portal, Junk Mail, selects Magic Software as strategic solution to mobilise its Sugar CRM

Magic's single-stack enterprise mobility solution overcomes limitations of competitor solutions, meeting Junk Mail's mobile app requirements.

Magic Software Enterprises (NASDAQ and TASE: MGIC), a global provider of software platforms for enterprise mobility, cloud applications and business integration, announced today that Junk Mail, through the Sugar CRM reseller, Strategic Dimensions, chose Magic's End-to-End Enterprise Mobility solution as a strategic solution to provide fully integrated multi-channel mobile apps for its existing Sugar CRM application.

Junk Mail's first mobile app will integrate with its Sugar system to enable employees to manage contracts on the go. The app will let employees convert leads, retrieve, generate and update contracts; print to pdf and accept customer signatures directly from their smartphones and tablets. Magic's enterprise mobility solution includes full offline support, assuring that employees can continue to work without risk of data loss, even in the case of network disruption. The latest information gets saved and synced so Junk Mail's CRM data is always up-to-date.

"We knew we needed a comprehensive mobility solution with multi-channel development, a certified Sugar adapter, flexible on-premise and cloud deployment modes, and full offline support to meet our usability, operational and business continuity requirements. We selected Magic's enterprise mobility solution because it met all of our needs," said Yaglin Naidu, Financial Director and Co-owner at Junk Mail.

"We are happy to have been selected as strategic mobility supplier for a forward-thinking company such as Junk Mail that is empowering its employees with mobile business apps that increase productivity, speed the sales cycle and improve customer service," says Daniel Hall, country manager of Magic Software SA. "Running on a unified technology stack, Magic's enterprise mobility solution, including Magic xpa Application Platform and Magic xpi Integration Platform, makes it easy for organisations to create successful mobile apps that securely mobilise back-end business processes and data."

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Magic Software Enterprises

Magic Software Enterprises (NASDAQ: MGIC) empowers customers and partners around the globe with smarter technology that provides a multichannel user experience of enterprise logic and data.

For more information, visit www.magicsoftware.com.

Junk Mail

Junk Mail is South Africa's leading free classifieds portal for 22 years. Along with print editions, the company also has a free online classifieds portal. It prides itself on connecting buyers and seller with ease.

Editorial contacts

Tania Amar
Magic Software SA
tania@magicsoftware.com