Highlighting Sun Microsystems' longstanding support of open standard and community-based development, the company has joined the board of a new, global organisation called Open Mobile Alliance (OMA).
Formed through the consolidation of several industry initiatives, OMA will collect market requirements and define specifications designed to remove the barriers that promote interoperability among mobile technologies like XML and Java.
Sun has joined OMA as a sponsor and board member. "The demand from Sun's partners and customers has led us to join this alliance. We look forward to the opportunity to contribute to and guide OMA as it unites the entire value chain of the mobile industry," says Simon Phipps, director, technology evangelism at Sun Microsystems Inc.
Peter Castle, senior systems engineer: Java at Sun Microsystems SA, comments that through initiatives such as OMA, Sun continues to drive the adoption of an open industry for emerging and significant technology developments such as mobile and wireless.
"This drive has a positive impact on our local market, as an open industry means less vendor dependence, which in turn saves costs on the long run."
OMA aims to accelerate the development and adoption of a variety of new, enhanced mobile information, communication and entertainment services and applications. And to expand the mobile market, the alliance will work across countries, operators and mobile terminals to develop services that are tailored for consumers' needs.
Where applicable to public infrastructure, Sun promote open, royalty-free standards through OMA. OMA will provide Sun with the platform to help grow the market for mobile devices by making the mobile experience seamless and simple for users.
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