Tarsus Technologies, the distribution arm of JSE-listed MB Technologies, has announced the launch of an extranet custom-designed to enhance the relationship between itself and it`s reseller clients.
Lara Plumstead, marketing manager for Tarsus, explains the concept behind www.tarsus.co.za. "Tarsus has tailored this Extranet specifically to the needs of our resellers," she states, explaining that the resellers themselves were consulted in the process of the design to ensure that it is as user-friendly as possible while incorporating all the desirable features. While members of the public will have access to Tarsus online, only resellers will be enabled to browse the reseller site, says Plumstead. "Each Tarsus client will receive a personal e-mail notifying them of their password and log-in to enter the reseller website," she continues.
According to Plumstead, the website allows Tarsus clients to conduct business easily and more efficiently by providing the following features and functionality:
No longer does a reseller need to pick up the telephone to obtain a quote - "By popular request from our resellers, we have designed a quote engine that produces quotes instantly, allowing you to provide your customers with pricing and product information directly through the site," she says.
Simply by logging on to the website, a Tarsus client can also print spec sheets directly, or mail these electronically to their customers. All product data for each brand available from Tarsus, are available online. On entering the Extranet, weekly specials are displayed, allowing resellers to take full advantage of discounted goods.
All important information, like contact details of key Tarsus staff, product warranties, payment term options, etc, are now available at the click of a mouse.
"To ensure accuracy of prices and stock availability, orders placed on the Extranet will always be confirmed telephonically by the relevant sales executive, maintaining personal contact and guaranteeing the highest accuracy of processing," declares Plumstead.
The website, specced by MB Technologies` Ron Keschner, was developed by LiveTechnology, leaders in the field of user friendly web design. According to Bruce Haefele of LiveTechnology, the Tarsus website was built using LiveBuilder, LiveServer and JavaScript with imports running stores procedures on FTP.
"The advanced LiveBuilder product provides its partners with a unique `production line` web solution very similar to all the traditional functions of the business, only online, from marketing and store stocking to e-commerce and in-store advertising," says Haefele. He adds that another important feature is that LiveBuilder allows web site owners to maintain their own web site content using plain English as opposed to HTML; this allows the user to update all information on a regular basis, ensuring accuracy.
"Through the use of this technology, the Tarsus web site will allow registered dealers direct access via a login and password to Tarsus`s complete product listing and pricing database," he concludes.
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