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The Innovation Hub's Quick Connect Wireless partners with The Hookup Dinner to deliver a mobile Internet experience

By Akhona
Pretoria, 06 Feb 2014

Quick Connect Wireless, an innovative connectivity start-up company in The Innovation Hub's Maxum Business Incubator, in Tshwane, has partnered has partnered with The Hookup Dinner (THUD) to deliver a customised and contextualised online experience that engages the THUD community at their networking events.

"Quick Connect Wireless has developed a unique value proposition for events by providing free WiFi access to guests and a tailored content service for hosts that allows them to engage with their audience," said co-founder James Coetzee. "This partnership is a breakthrough for us and it will enable us to redefine how online access and content is managed on the move and in communities."

The Innovation Hub's Maxum programme is an entrepreneurship intervention designed to accelerate the growth of innovative knowledge and technology-based enterprises in Gauteng. It comprises the Maxum Innovation Factory, which is a pre-incubation programme, designed to support entrepreneurs over a six- to nine-month period to develop bankable business plans; and Maxum Core, the main incubation programme through which entrepreneurs are supported for up to three years to build profitable and sustainable businesses. In the Innovation Factory, entrepreneurs are assisted with refining their business cases and finalising their prototypes, while in main incubation, the focus is on commercialisation, growing revenue and building sustainability.

Maxum's Business Incubator Manager, Gary Bannatyne, said: "We are extremely excited about the partnership between Quick Connect Wireless and The Hookup Dinner. At Maxum, we celebrate the growth of our entrepreneurs as they access new markets and develop partnerships with leading brands and companies. We are looking forward to a successful collaboration between these two ventures and welcome this opportunity to showcase the capabilities of an entrepreneur from the Maxum programme."

The Hookup Dinner events give start-ups from across the country a platform to connect, engage and contribute to each others' success, while also providing entrepreneurs with a valuable interface to corporate South Africa.

Founder and CEO of The Hookup Dinner, Selebogo Molefe, said: "Our partnership with Quick Connect Wireless will connect our guests with each other and our online content in real-time, and at no cost. This will drive a seamless experience between our Hookup event and the online space, building entrepreneur networks that can be sustained after the event."

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The Innovation Hub

The Innovation Hub, a subsidiary of the GGDA, is Africa's first internationally accredited science park and a full member of the International Association of Science Parks. It is strategically located in Tshwane, South Africa's executive capital in the 'smart' province of Gauteng. As the leading knowledge-intensive business cluster in South Africa, The Innovation Hub implements initiatives identified in the Gauteng Innovation Strategy and Green Economy Strategy to advance the economic development and growth of the province through innovation.

For more information, visit www.theinnovationhub.com.

Quick Connect Wireless

Quick Connect Wireless is an emerging connectivity start-up based in Tshwane that provides fast, simple, affordable Internet access to campus, hotspot and event customers. Quick Connect Wireless brings a uniquely engaging Internet experience to events and activations that are on the move. Quick Connect's plug-and-play system is fully customisable, allowing event owners to present contextualised content through a number of channels. From Twitter feeds to contact details, event schedules to page links, Quick Connect is able to explicitly direct all communications to attendees. This is an attractive proposition for event sponsors who need to interact with users during and post events.

The Hookup Dinner

The Hookup Dinner is a growing entrepreneurial networking initiative that gives start-ups from across the country a platform from which to connect, engage and contribute to each others' success, while also providing entrepreneurs with a valuable interface to corporate South Africa. The concept, which takes on a dynamic, yet relaxed and informal dinner format, was brought to life in 2012 and has since evolved into a marketplace where organisations find entrepreneurs with whom to partner in their economic empowerment programmes.

Editorial contacts

Linah Nematandani
The Innovation Hub
(012) 844 0030
lnematandani@theinnovationhub.com