Award-winning CRM developer, update software AG, has named Synapse Software Solutions as a reseller for the update product suite within sub-Saharan Africa.
"Synapse shares our customer-centric approach allowing us to create greater synergies and enabling a win/win/win effect, not only for ourselves and our partner, but foremost for our customers," says Thomas Deutchmann, CEO update AG.
"We are excited at this new addition to the Synapse product stable, as it adds a further dimension to our turn-key offering. Update is a true CRM product and not just a contact management tool. As a vendor, update has developed vertical-specific tools, through which we believe there is great opportunity for the product in Africa, and direct benefits to companies that believe in and have adopted CRM within their businesses," says David Zulch, GM of Synapse Software.
Update helps customers leverage functionality to quickly achieve productivity. Through existing vertical-specific models, update consistently delivers more rapid, and therefore cost-effective, implementation cycles. Multiple channels such as Web, portal, PDA and Windows client support mobility, while analytic capability provides a solid basis for management decisions as well as operational and strategic planning.
Update's innovative software consistently wins awards, including two Best Practice Awards, Innovator of the Year, Outstanding Performance as a CRM Vendor and ISM's Top Software for the past five years. These awards are reinforced by a strong customer base that includes companies such as 3M, Canon, Siemens, Danfoss and Philips.
The value of update is its flexibility. Update caters for enterprise-wide systems, sector specific requirements, multi-currency and multi-language requirements, whilst ensuring company-wide data consistency. For multinationals operating throughout Africa this will become the product of choice, backed by Synapse's expertise in delivering practical working solutions.
Says Zulch: "We, the Synapse team, are looking forward to a long and fruitful relationship with update AG and are aggressively marketing the product suite to companies throughout Africa"
For more information on update, please contact us on info@s-cubed.co.za.
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Update software AG is Europe's leading vendor of standard customer relationship management (CRM) software. Founded in 1988, update is represented in Western, Central and Eastern Europe and the US, with resellers around the globe. Over 55 000 users in sector-specific solutions for construction, manufacturing, financial services, pharmaceutical and telecommunications, as well as others, attest to update's success. www.update.com
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