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Go mobile, stay loyal

Mobile loyalty programmes offer benefits for both consumers and companies, says Ross Sibbald, head of eMarketing at Striata.
Striata
4:00
Sanral
Sept 30, 2013

Sanral cannot have its cake and eat it

South Africans will pay for roads via a fuel levy or e-tolls - not both - says Justice Project SA.

Bonnie Tubbs
4:20
Insurance industry marketing
Aug 27, 2013

Technology, marketing and the insurance industry

Speaking at two ACORD events, MIP CEO Richard Firth said insurance companies should integrate mobile technology, information, social media and cloud computing into their targeted marketing.

MIP Holdings
1:30
Brainstorm Mobile Solutions
Aug 27, 2013

10 mobile marketing buzzwords

Words like SoLoMo, crowdsourcing, second screen and 360 campaign are popular in the mobile marketing world, says Brainstorm Mobile Solutions.

Brainstorm Mobile Solutions
3:40
MIP Holdings
Aug 5, 2013

MIP sponsors staff member's sailing efforts

For the past three years, MIP has sponsored Mark Teasdale in his prize-winning sailing endeavours.

MIP Holdings
2:20
ITS InfoSlips
Jul 29, 2013

DUT chooses ITS InfoSlips for Students

With the solution, the Durban University of Technology can now send exam results to students electronically.

Adapt IT
3:10
ACTNET
Jul 19, 2013

Benefits of electronic document delivery

Secure e-billing solutions like EDD create legal and tamperproof electronic documents in a 128bit encrypted PDF format, says Actnet.

Actnet
2:30
Mobile e-mail marketing
Jul 9, 2013

Have you considered e-mail marketing?

E-mails optimised for mobile devices offer valuable advertising opportunities for marketers, says Michelle van den Berg, head of eBilling at Striata SA.

Striata
2:50
OpenText
Jun 19, 2013

EUROCONTROL selects OpenText

The civil-military organisation will use OpenText's StreamServe solution for invoice processing within its new billing and claims system.

Open Text
3:40
Adobe Systems
Jun 18, 2013

Marketers miss digital advertising opportunities

A significant portion of consumers and marketers feel online advertising is still not effective, says Adobe.

Staff Writer
2:20
Marketing
Jun 6, 2013

Airtime giveaways boost competition responses

The instant gratification the consumer gets from winning free airtime when entering a competition can result in a viral campaign, says Brendan White, CEO of Connet Systems.

Connet-Systems
3:10
Gartner
Jun 4, 2013

NFC payment adoption 'disappoints'

High-profile services, such as Google Wallet and Isis, are struggling to gain traction, says Gartner.

Staff Writer
 
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