Baan SA sets up indirect channel
Baan SA said it has set up an indirect channel, in addition to its direct sales force, to cope with market demand for its enterprise-wide solutions.
Baan said the indirect channel will focus on the small and medium enterprise (SME), while its current direct sales force will continue to concentrate on larger corporate accounts.
Baan SA, who is scouring the market for suitable channel partners, has also introduced localised pricing, a move which it believes positions it favourably as a solution provider in the SME market.