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  • mapIT, Tracker Business sponsor Interactive Route Map, live tracking for Cape Argus Pick 'n Pay Cycle Tour

mapIT, Tracker Business sponsor Interactive Route Map, live tracking for Cape Argus Pick 'n Pay Cycle Tour

Follow international mogul Sir Richard Branson and South African politician Helen Zille as they take on the epic ride.


Johannesburg, 08 Mar 2013

mapIT, your digital mapping partner, together with Tracker, is pleased to present the Interactive Route Map for the Cape Argus Pick n Pay Cycle Tour taking place in Cape Town on 10 March 2013. Tracker will provide live tracking of the leading men's and women's cyclists, celebrities, politicians and charities which will be displayed on the map.

The Interactive Route Map contains vital information such as refreshment and medical points along the route, accurate street level zooming, an automated routing function to plan and navigate, the race route profile, a function that locates the user's position on the map and a twitter handle, @CycleTourTrust, for spectators to join in on the Twitter banter using the hashtag #CycleTourTrust. Consumers will also be able to track the progress of Sir Richard Branson, Helen Zille and a group of special riders who will be towed by their fit family and friends, raising awareness for children living with disabilities.

"The race's history dates back to 1977 and has gained massive momentum to date, pulling a large crowd of both local and international entrants and spectators; we are thrilled to be involved with such a well-loved and high-profile annual sporting event. Reliable navigation is therefore imperative to a successful experience by everyone and our team has designed the online route map with live data from Tracker, using our LBS platform by deCarta, using a wide range of specialised, interactive features," said mapIT's Managing Director, Etienne Louw.

Find the Interactive Map here: http://cycletour.mapit.co.za/.

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mapIT

mapIT offers businesses high-quality digital maps with accurate and extensive coverage of sub-Saharan Africa and across the globe. Furthermore, it offers this map data on the world's foremost location-based services (LBS) platform. mapIT is an all-encompassing digital mapping company. Working together with TomTom Africa, Times Media and partners, mapIT establishes innovative and comprehensive suites of digital mapping platforms to position itself as the leading international enabler of accurate location-based platforms throughout sub-Saharan Africa.

For more information, visit http://www.mapit.co.za.

Tracker South Africa

Tracker has been South Africa's leading vehicle tracking company since the 1990s. And while vehicle tracking and stolen vehicle recovery (SVR) remains the company's core business, the Tracker of today has evolved into a highly sophisticated technological company offering leading-edge fleet management and telematics solutions to both individuals and organisations throughout southern Africa. Tracker Business assists a large number of South African companies to manage their fleets more effectively. Its tracking and fleet solutions allow for cost savings such as fuel and tyres, driver management, improved efficiencies through route optimisation, and it is the sole distributor in South Africa for TomTom Business, which powers some of its fleet products.

For more information, visit http://www.tracker.co.za.

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