Cash in with the cloud: build your Azure practice

First Distribution, Africa's leading cloud distributor and Microsoft Indirect Provider, is offering cash-back incentives to Azure resellers.

Johannesburg, 12 Mar 2019
Read time 1min 40sec

First Distribution is giving resellers even more of a reason to sell Azure by providing access to two Microsoft cash-back incentives until 31 May 2019.

* Azure resellers will receive $500 back on their Azure spend when they add any Net-New Azure customer that consumes $500 of Azure services.
* Azure resellers that scale a Net-New Azure customer's Azure consumption to $5 000 will earn $3 500 when that consumption is purchased by the reseller from First Distribution.

First Distribution will further provide a credit equal to 10% of consumption until 31 May 2019 for tenants added in March 2019 for Net-New Azure customers that commence with First Distribution in March 2019. The credit will be applied to each customer's June consumption.

"Our goal is to offer our resellers the initial financial boost to move customer solutions to Azure," explains Natasha Bezuidenhout, Microsoft Brand Executive at First Distribution.

As an Indirect Cloud Services Provider, First Distribution distributes Azure across the African continent. "We take the time to understand the specific goals, objectives and compliance requirements of our partners and resellers," says Bezuidenhout.

"With the launch of South Africa's Azure data centres, resellers have an unprecedented opportunity to offer customers a public cloud solution that is scalable, trusted, reliable, and now, local."

With 54 Azure regions and availability in 140 countries, Azure has more global regions than any other cloud provider, offering the scale needed to bring applications closer to users around the world, preserving data residency, and offering comprehensive compliance and resiliency options for customers.

"We believe that this value proposition, coupled with our incentive programme, will help Azure resellers drive new heights of digital transformation across the South African SME sector," concludes Bezuidenhout.

First Distribution

First Distribution is the leading value-added distributor in Africa. Its offering includes a product portfolio of global leading data centre, cloud, networking and security products and services. This embraces hybrid solutions with access to any combination of on-premises, private cloud and public cloud end-to-end solutions from multiple vendors.

The portfolio, together with highly skilled staff to support and manage vendors with an unrivalled level of expertise, ensures First Distribution's partners have the key elements required for success.

First Distribution additionally hosts one of the largest technology partner-to-partner networks in Africa, allowing partners to extend the reach of their solutions across the continent.

Visit to find out more.

First Distribution is Africa's leading cloud distributor.

Editorial contacts
First Distribution Natasha Bezuidenhout
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