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Steady growth for subscription-based website design


Johannesburg, 24 Jan 2020
Read time 1min 50sec

It’s no secret that every business needs a great website, but the way in which businesses are commissioning these websites is changing. In recent years, we’ve seen a rise in subscription-based website design, something we at Web Guru are no stranger to. In fact, our own all-inclusive web design package take-up grew by 500% in 2019 alone, while in contrast, our once-off package take-up fell by close to 100%.

Clearly, the demand for subscription-based services is growing, but why?

We live in the age of the subscription. From the likes of Netflix to workout apps and more, subscription-based services have forever changed the way we shop and live. From entertainment to personal care to business, subscriptions offer more access, convenience and choice. People don’t want to waste time. They want things to be easier so they can enjoy more time to do the things they love, or the things they need to get done.

Website design recently jumped aboard the subscription bandwagon, making it easier for business owners and entrepreneurs to create and maintain great sites. This includes various design assets, which can be costly and tedious for businesspeople who aren’t specialised in aesthetics. The only thing about web design subscriptions is that the price can vary greatly depending on the company you work with.

One of the most attractive perks of choosing a subscription over a more traditional once-off option is cost-savings. Everything is covered in one price, from the website design to the hosting, monthly maintenance and more – depending on your personalised requirements.

Honestly, subscription services for websites are a no-brainer. Every business needs a great website – and a subscription is a smart way for savvy entrepreneurs to save big bucks while ensuring their site is always #OnFleek.

This is the future of web design, and we’re pleased to be at the forefront of it.

Web Guru can help you build and maintain your website, your way – so contact us today for more information.

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