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Intelligent customer service: Microsoft's practical approach to digital transformation


Johannesburg, 13 Aug 2019
Read time 50sec

97% of consumers across the globe say customer service plays a key role in their choice of and loyalty to a brand. But even if customer service is a key component of your overall engagement strategy, it’s not always easy to identify the practical and measurable steps of digital transformation.

As customer expectations continue to rise alongside rapidly evolving market demands, having a brand that creates an experience that differentiates you from the competition is essential. The only way to achieve this is by embracing emerging technologies, such as bots and the internet of things (IoT), in ways that will benefit your customers and your business.

Join Kate Leggett, VP Principal Analyst for Forrester Research and Microsoft's director of Dynamics Product Marketing, Matt Kresch, as they share best practices and a tactical framework for offering intelligent customer service.

Click here to register for the webinar.

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