Riverbed appoints Mark Jopling as senior VP Sales in EMEA

Bracknell, UK, 02 Nov 2018
Read time 3min 40sec

* Brings more than 22 years of expertise to help continue the company's significant market momentum.
* Will spearhead the next wave of growth across EMEA as organisations embrace digital strategies to deliver business agility and performance.

Riverbed, the Digital Performance Company, today announced that Mark Jopling has joined Riverbed as Senior Vice-President (SVP) Sales of Europe, Middle East and Africa (EMEA).

Jopling will be responsible for the company's sales strategy and go-to-market execution in EMEA, leading the team across its five EMEA markets to ensure closer engagement with existing customers; deeper penetration into key industry sectors; as well as generate new business opportunities with strategic partners, to deliver continued success and acceleration across Riverbed's portfolio of industry-leading digital performance solutions.

Jopling will report to Andy Elder, Senior Vice-President and Chief Sales Officer at Riverbed.

"Our customers worldwide are embracing digital, focusing on new digital processes, exceptional customer experiences and disruptive new digital business models. Riverbed has a huge market opportunity to help our customers on their digital journey in EMEA, so it's an exciting time for Mark to be joining the company," explains Elder.

"Mark's experience in leading large cross-functional customer-orientated teams, delivering excellence in operational performance through mutual strategic channel partnerships, and his deep knowledge of the enterprise market, including the financial services industry, makes him the ideal leader of the EMEA region and a great addition to the leadership team."

Jopling joins Riverbed from Lloyds Banking Group, where he was the Colleague and Network Technology Director, responsible for 24/7 business-critical operations, risk and control. This included transforming the group's legacy environment to a cloud-centric architecture, and developing customer experience platforms via omni-channel technologies to help enable digital customer journeys.

Prior to this, Jopling spent almost nine years at the British multinational telecommunications company, BT, in several roles, as its Vice-President of Financial Services, delivering major digital transformation projects for clients, and as its Director for EMEA Carriers, selling and operating complex managed network services to mobile and fixed network operators. Earlier in his career, Jopling has also held senior sales positions at Nokia and Vodafone.

"Riverbed has been executing on a multi-year strategy to lead in digital performance, providing organisations with a powerful combination of digital experience management and next-generation infrastructure solutions to accelerate business performance and outcomes," said Jopling. "I'm delighted to be joining the company and working with the EMEA team and our partner community, to help our customers modernise their IT architecture for the cloud and digital, with the ever-increasing demand for Riverbed's digital performance solutions. Digital innovations are simply transforming industries every day, and I'm very excited to be part of it with Riverbed."

Jopling holds a PhD and MBA from Warwick Business School, UK. Jopling also has a BSc in Electronic Engineering from Aston University, UK.

Riverbed is the digital performance leader

Riverbed has recognised the need to maximise digital performance and is uniquely positioned to provide organisations with a Digital Performance Platform that delivers superior digital experiences and accelerates performance, allowing its customers to rethink possible.

Solutions include:

* Digital experience management: Unifies device-based user experience, application, infrastructure, and network monitoring to provide a holistic view of a user's digital experience. This provides clear insights into how customers are consuming apps, what their digital experience is like, and how that experience directly impacts revenue, productivity, costs, and other business KPIs.

* Next-gen infrastructure: Delivers new levels of operational agility and dramatically accelerates business performance spanning from the edge, to the data centre, and to the cloud. Cloud networking enables a next-gen network architecture with a comprehensive solution that includes SD-WAN, WiFi, app acceleration, and network visibility. Cloud edge centralises islands of infrastructure to secure 100% of data, the lifeblood of any digital business, while still delivering superior, local-like experiences for users at the edge.

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Riverbed, The Digital Performance Company, enables organisations to maximise digital performance across every aspect of their business, allowing customers to rethink possible. Riverbed's unified and integrated Digital Performance Platform brings together a powerful combination of digital experience, cloud networking and cloud edge solutions that provides a modern IT architecture for the digital enterprise, delivering new levels of operational agility and dramatically accelerating business performance and outcomes. At more than $1 billion in annual revenue, Riverbed's 30 000+ customers include 98% of the Fortune 100 and 100% of the Forbes Global 100. Learn more at riverbed.com.

Editorial contacts
Helen Bainton (+44) 078 2780 6990 helen.bainton@riverbed.com
Riverbed Technology Katherine Harwood (415) 527 4170 Katherine.Hardwood@riverbed.com
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