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The future is here with Hisense's new household appliances


Cape Town, 29 Aug 2018

The kitchen of the future, fuelled by smart appliances, is now within reach with the recent launch of Hisense South Africa's brand new range of household appliances, every detail of which has been improved to provide customers with a superior experience that makes their lives better.

Futuristic fridges

The number one refrigerator brand in SA, Hisense has introduced two new fridges to the market: the H700SS-IDB and H410BS-WD. While both fridges come with an anti-fingerprint black stainless steel finish, they each have unique attributes that will undoubtedly see the company winning Product of the Year in the Home Appliances category for the third year in a row.

The H700SS-IDB is the ultimate in cool with a capacity of 535 litres, energy saving capabilities, a mini bar and Ice Master, offering a choice of water, crushed ice or cubic ice. It also features an exterior LED digital display with touch control that enables you to quickly select the desired temperature for each compartment. Other unique properties include the Nano Fresh technology to keep food fresh for longer, and multiple modes for different refrigeration needs, such as fast cooling, fast freezing and holiday, energy saving mode.

The stylish H410BS-WD features Hisense's Dual Cooling Technology, which provides separated cooling in each compartment so different foods are kept at their optimal temperatures. It also comes equipped with a no-plumbing water dispenser to provide the convenience of cooled water on tap, while also ensuring the fridge is quick and easy to install, with no need for plumbing.

With leading-edge products like these, it's easy to see why the company's sales revenue from fridges has increased by 8.55% in the period January to July 2018, compared to the same time-frame in 2017.

Pioneering washing machines

Hisense also has three new products in its washing machine department: WTY1802T, WDBL1014VT and WFEH1014VJT, that will not only leave your laundry looking spotless and smelling great, but reduce the use of resources. The 18kg WTY1802T not only has a larger capacity, but also features Smart Wash Technology, which adjusts the wash time based on the weight of your laundry for smarter water and power usage.

The WDBL1014VT offers a one-stop laundry and space saving solution with both a 10kg washer and 7kg dryer built in. The resource saving is further enhanced with inverter technology that measures the conditions inside the washing machine and manages the output accordingly to minimise energy wastage, saving you money, while also ensuring a more stable temperature to extend the life of your appliance. This machine also enables you to stop and reload the machine in case you forgot to add any items, redistributes your laundry inside the drum to ensure a smooth and quiet spin and automatically adjusts the water temperature to better dissolve detergent.

The highly popular WFEH1014VJT features Hisense's own self-developed Power Jet Wash System, which can inject detergent and water deep into your laundry to quickly remove dirt, while saving water at the same time.

With innovations like these, it's not surprising that Hisense's sales revenue on washing machines for January to July increased by 12.16%, compared to the same period last year.

Revolutionary dishwashers

Washing up after cooking and eating is now a snap with Hisense adding two new dishwashers, H14DBLS and H12DBL, to the range. Both of these machines come equipped with a water and energy efficient dual zone option that enables you to use either the upper or lower zone only. They also offer the utmost in convenience with their '3-in-1' function that automatically switches through the washing cycle, so there's no more stopping and restarting. Plus, they have an anti-siphon function to prevent dirty water from flowing back into the dishwasher.

State-of the-art hobs

Hisense will be turning up the heat with its new ceramic hob, HHU60CEEL, which can be operated with the touch of a finger. It can also be locked to keep curious little ones safe. Each of the hob's four burners has nine power levels and the built-in microcomputer ensures the consistency of the temperature so all dishes are cooked to perfection. The hob is also better for your health and that of the environment, since it uses infrared heating technology, meaning there is no radiation from high-frequency electromagnetic waves or carbon monoxide emissions.

For those who prefer cooking with gas, there is the stainless steel HO60GASS hob. Its features include automatic ignition and a Flame Failure Safety Device to stop flammable gas from going to one of the four burners if the flame is extinguished.

Advanced extractors

Of course, you can't have cutting-edge hobs without an equally innovative extractor. Enter the HHO60TAMI with its 500m^3/h extraction power and low noise output, with an average decibel level of 58. Other features include energy-saving LED lighting and a removable, washable aluminium filter which helps to reduce the frequency of filter replacement.

Inventive ovens

The heat wave continues with Hisense's new multifunctional, built-in ovens, HBO60102 and HBO60101. The HBO60102 features an intelligent touch control system, a rotisserie for succulent roasts and a triple layered glass door for excellent heat insulation and to protect hands from the oven's high temperatures. The HBO60101 has traditional knobs and a touch control timer, along with a convection fan for ensuring that food is heated evenly. Both ovens are also super easy to clean, thanks to the electrostatic powder enamel technology used on their surfaces.

Re-imagined microwave ovens

For fast cooking and baking, Hisense offers two commercial microwave ovens, H17CMOSS21T and H34CMOSS21T, both of which have an output power of 2 100W, along with top and bottom heating elements to evenly cook food and seal in flavour. The stainless steel cavity is not only resistant to scratches, water corrosion and heat, but is also stylishly designed and simple to clean.

Going forward, Hisense will be strengthening its presence in the home appliance market by investing approximately R60 million to increase the size of its factory by an additional 2 400 square metres; boost production from the current figure of 1 400 units per day to 1 530 by February next year and augment its talent pool with another 50 employees.

For more information on Hisense's new range of household appliances, visit http://hisense.co.za.

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Editorial contacts

Veronica Mtsishe
Eclipse
(021) 680 5347
info@eclipsepr.co.za