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ERP for efficiency in egg production


Johannesburg, 09 Sep 2010

Most consumers don't think about how their food gets from the farm to their plate. Thinking about that is the job of the food producers: the farmers who provide the livestock and vegetables to the retailers, and the retailers who sell the consumers the packaged products. One of these producers, Fairacres - one of the biggest suppliers of eggs in the country - saw a need to make its end of the supply chain more efficient, enlisting the help of Synergy Group, a Softline Accpac business partner.

Synergy Group's role in the Fairacres solution was more than technology specialist, explains Ashley Regenass, managing director at Synergy Group. "We worked together with Fairacres to develop a long-term scalable solution that considers each step of production - from when the egg is laid to its transportation to a retailer. Fairacres' engagement with us and the technology created an ideal environment to design a unique system that fulfils all of their requirements."

The core of this solution is Accpac's Sage ERP system. While Sage Accpac 200 ERP offers powerful analysis and reporting tools and a robust accounting feature set, complete with operations management capabilities, Fairacres' requirements also took into consideration the fact that the software was easily customised.

"The farm had an existing system in place, but it was unstable and based on old technology" explains Regenass. "An understanding that the old system didn't have a long technology life prompted Fairacres to look for a platform that allowed scalability and could be customised to suit the farm's unique requirements."

Synergy Group's unique solution was the custom development of a system to control the dispatch and sale of the eggs. Named "the egg system", it focuses on providing central control of all distribution and sales at Faircares and its remote branches. Invoices are generated from the sales system and integrated into Accpac. Each item is costed according to Fairacres unique cost structure system, which uses a segment based approach for each item and thus assists with the correct costing and packaging of orders. It also takes into account Fairacres Bill of Materials (BOM) when costing the production cycle.

Distribution is aided by a route planning system developed by Synergy Group, and included within the customised egg system. Fairacres is able to track what product is placed on the truck and which route it will take. It includes a delivery sequence and time sheet per delivery.

In addition, Synergy Group built a remote communication system into the solution. This communication system enables the branches to operate on a stand-alone system which once syncronised, is integrated into the Accpac solution at head office. "The remote location of these branches and the use of satellite links, demanded a system that would ensure production is not delayed as a result of communication failure," says Regenass. The system also ensures that the head office is able to communicate with the branches, providing updates as and when the branch syncronises.

Reports are also generated with ease: "Fairacres is able to generate a host of reports including a sales analysis and planning sheets from within the custom system. These can then be exported into excel or printed," says Regenass. He says that custom security has also been developed around the applications.

Keith Fenner, vice-president: sales, Softline Accpac, says that Fairacres is a great example of Accpac's ability to meet customer needs, no matter the challenge. "Accpac is built on world-class, object-oriented, multi-tiered architecture, making it highly customisable and scalable. You choose the applications, technology and deployment options you need most, with the opportunity to easily add, customise and enhance your system as your business needs change."

Fenner concludes saying that Accpac is designed for companies of all sizes. It offers the freedom of choice, seamless integration, high performance and reliability that forward-thinking companies like Fairacres rely on to streamline processes, increase profitability and gain competitive advantage.

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Softline Accpac

Softline Accpac is a provider of business management solutions including financial, distribution, service management, retail, warehouse management, manufacturing and CRM to the mid-range market. Accpac solutions are delivered to 130 countries exclusively through a global network of solution providers, including over 150 throughout Africa. Softline Accpac's product line includes: Accpac ERP, Accpac CRM, Accpac RMS, Service Manager and Accpac Insight. Softline Accpac also distributes Sage SalesLogix, Sage Geode and Sage ERP X3, a full-service enterprise management software system for mid-to-large businesses. With a choice of languages, currencies, enterprises, locations and legislations, Sage ERP X3 offers an efficient, multi-company solution.

Softline

Softline is a leading provider of accounting, payroll, CRM and ERP software solutions to small, medium and large sized companies. Founded in 1988 by Ivan Epstein, Alan Osrin and Steven Cohen, Softline was established during the formative years of the software industry and listed on the JSE Securities Exchange South Africa in February 1997. Softline expanded to establish a strong position within its area of focus in South Africa and Australia. Focused on the development of accounting, payroll, CRM and ERP software solutions, Softline has a 20 year track record as a market leader. The group has a broad range of products offering users a variety of software solutions to run their businesses efficiently. Softline's leading brands include Softline Accpac, Softline Pastel (Accounting and Payroll) and Softline VIP. The combination of the group's product offerings provide Softline customers with comprehensive, well-branded accounting, payroll, CRM and ERP software solutions. In November 2003, Softline was acquired by the Sage Group plc, a FTSE 100 company. The software group includes market-leading businesses throughout the United Kingdom, Europe, North America, South Africa and Australia, supplying business software to the small, medium and large sized business community. Softline has a solid track record of profitability and cash generation. The group delivers quality accounting, payroll, CRM and ERP software solutions that improve the efficiencies of businesses around the world.

The Sage Group plc

The Sage Group plc is a leading global supplier of business management software solutions and related products and services, principally for small to medium-sized enterprises. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage has 6.1 million customers and more than 13 400 employees worldwide. We operate in over 24 countries covering the UK, Europe, North America, South Africa, Australia, India and China. For further information please visit http://www.sage.com.

Synergy Group http://www.synergygroup.co.za/

From its humble beginnings in 1993, Synergy Group has grown from strength to strength and has become one of Africa's leading ACCPAC Business Partners. This growth can be attributed to dedicated service, quality customer care and a strong "we deliver" ethos.

Its fundamental philosophy is to tailor information system solutions to increase the "competitive edge" that its clients have over the rest of their industry. Although this can be achieved by increasing the productivity and, ultimately, the profitability of its clients - this is not always enough! For this reason it has thoroughly investigated all the newest technologies and products available to assist its clients by offering services not available from its competitors.'

Synergy Group is committed to assisting its clients in the development of their accounting systems into business tools that assist with the competitive edge. To achieve this, it develops an understanding of its clients' critical information needs and workflows, identifies the areas that would benefit from any business-process improvements, and utilises a number of powerful and flexible development tools to fine-tune the recommended accounting system, not only to address its clients' management information needs, but also to directly assist them in increasing their competitive position and profitability.

Coupling its status as a Microsoft Gold Certified Business Partner with its in-house development resources allows it to offer its clients customised solutions as well as assistance with the integration and operation of their accounting system with Microsoft products and Microsoft network platforms such as Windows XP, Windows 2003/ 2008, Windows 7 and Terminal Server.

As it has a wide range of clients, this guarantees a broad base of experience because it strives to establish teams that specialise in specific solutions and industries. This ensures that your specific business requirements are thoroughly understood and met, and valuable feedback and ideas are readily available

Editorial contacts

Samantha Watt
Watt Communications
samantha@wattcommunications.co.za