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Annex sharpens its distribution picture with ViewSonic deal


Johannesburg, 21 Oct 2008

Annex Distribution, a local supplier of building blocks and next generation solutions to the ICT and digital lifestyle sector, has secured a distribution agreement with its latest vendor partner, ViewSonic Corporation, a global provider of visual display products.

The deal will enable Annex Distribution to make a range of innovative products available to the local market, including LCDs, monitors, LCD TVs, projectors, digital signage and other display solutions.

Bill Gradwell, director at Annex Distribution, says the company is pleased to have sealed a partnership with ViewSonic Corporation, and believes the development will certainly pay dividends for the local channel as ViewSonic enjoys global acclaim for its technology and level of expertise.

“This is a vendor partner with a proven track record in the industry, has the expertise and resources to make a difference to digital lifestyle - from entry level right through to highly technical markets across the world. We are very pleased to announce the incorporation of this valuable technology vendor into our product line and brand portfolio,” says Gradwell.

“Visual display technology has emerged as a very strong, very central element of the digital lifestyle infrastructure investment, especially if one considers the popularity of high definition television units. Annex is positioned to add value to our reseller base in gaining access and exposure to the latest international trends and solutions.”

Gradwell confirms that the first batch of product will be available to market at the end of October 2008.

“Initially we will concentrate on the distribution of LCD monitors and projectors, but will soon expand the range to include lifestyle-focused product such as televisions. In addition, we look forward to engaging more proactively with the growing projector space, a segment of the larger information and communication technology sector that still holds great potential. Our role is to assist our reseller group to identify opportunity and deliver on services,” he adds.

Brendon Land, Country Manager ViewSonic South Africa, believes Annex will assist the company to effectively expand its reach into key market segments.

"LCD technology has advanced to the extent that it has become a lot more affordable and is a key component of any digital lifestyle technology setup today. Wide screen and flat screen models are increasing in popularity as they add to that whole digital experience in that they are thin, practical, ergonomically and aesthetically advantageous. Annex Distribution as a leading distributor of Lifestyle Technology will bring ViewSonic products to a wider share of the IT reseller, corporate and retail market place. We are extremely pleased to be working with a partner as professional as Annex," says Land.

For more information, click through to www.annex.co.za or call (011)542-2300.

Annex Distribution

Gauteng-based Annex Distribution (ANNEX) is a leading distributor of building block solutions to sub-Saharan Africa.

The company features a line card of recognised brand names including: 3Com, BenQ, Creative Technologies, Fujitsu Siemens Computers, Hynix, Intel, Maxtor, Microsoft, Samsung, Tyan Computer Corporation and ViewSonic Corporation.

Through established partnerships with international specialist suppliers Annex is positioned to provide value-added service and support for clients to ensure they remain in the forefront of ICT requirements and e-commerce.

ViewSonic

ViewSonic Corporation is a leading global provider of visual display products. ViewSonic develops, markets and supports a broad range of innovative products including LCD monitors, LCD TVs, projectors, digital signage displays and other display products.

For further information, please contact ViewSonic South Africa at Tel No: 079 8734143 or visit our Web site at http://www.viewsonic.co.za.

Editorial contacts

Chris Tredger
MicroZone Public Relations
(012) 803 5686
chris@micro-zone.co.za
Bill Gradwell
Annex
(+27) 0 11 542 2300