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Bitdefender's number one ranked anti-virus takes evolutionary leap with 2013 generation

The elite anti-virus just got better - and is enhanced with Safepay for online shoppers, Anti-Theft, Parental Control, and more.


Johannesburg, 30 Jul 2012

Bitdefender headquarters, 26 June 2012 - Bitdefender, which led the anti-virus industry in quality and innovation with its 2012 products, has launched its 2013 generation, improving on the world's best Internet security system and adding a whole arsenal of features to keep users safe.

Besides a stealthier, more powerful anti-virus than ever, Bitdefender 2013 comes with new state-of-the-art protection for shoppers with Bitdefender Safepay and an ironclad umbrella of protection for kids with the revolutionary Parental Control. It includes an even sleeker version of the hit Bidefender Autopilot, which runs your anti-virus at maximum effectiveness, and Anti-Theft, which conceals some powerful surprises for would-be device thieves.

The evolution of the world's best anti-virus, compatible with Windows 8, is further topped off with enhanced Bitdefender Safebox online storage and sharing, a new security widget to keep you more up to date than ever on the status of your online safety; the new USB Immunizer to wipe out threat of infections from flash disks; the extreme convenience of an enhanced MyBitdefender dashboard accessible from any device at any time; and much more.

"Since it became obvious that the Bitdefender 2012 generation shot to the top of the industry in terms of protection, ease of use and performance, everybody has been wondering how we could possibly improve on it for the next generation," said Bitdefender 2013 Product Marketing Director Ciprian Istrate. "Well, 2013 is here. And, yes, it's better than ever. The new features such as Safepay and Anti-Theft round out improvements to the world's top-ranked anti-virus, and we're confident it is the best protection you can possibly get."

The anti-virus technology in Bitdefender 2013 beats the stiffest competition in the world - the elite performance of Bitdefender 2012. Bitdefender 2012 won the coveted Best Protection 2011 Award for home users by AV-TEST after coming out as number one in five straight industry-wide tests throughout the year. Bitdefender 2012 also won the Editor's Choice award by leading technology portal Cnet, the year's Top Rated award by independent tester AV Comparatives; a security Product of the Year award by CRN; and more.

"Bitdefender shot ahead of the pack in the anti-virus industry and the 2013 generation is only going to cement that lead further," said Product Manager Catalina Albisteanu. "The anti-virus itself is better than the best, but 2013 is also fighting physical thieves with Anti-Theft, hackers and other undesirables with Safepay and the whole menagerie of online threats such as bullies, bad influences, predators and spies with Parental Control."

Bitdefender Safepay brings online banking and shopping to a whole new level of security with a secured browser crafted specifically to keep online transactions private and secure. Safepay activates automatically when you access your bank accounts, uses hotspot technology to create an unbreachable connection on public wireless connections, and includes a virtual keyboard so no hacker can read your keystrokes.

Anti-Theft keeps you in control of your device even if it's been lost or stolen, allowing you to lock, wipe, or even locate from any Internet-connected device. Bitdefender Safebox allows you to easily store and share files online while protecting it with elite encryption so sophisticated that nobody but you could ever possibly read it. And the Parental Control feature now allows you to remotely monitor your kids' online activities - even on Facebook, restrict Web access to certain hours, and more.

Read more about the world's best anti-virus and the other features of Bitdefender 2013 at www.bitdefender.com.

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Bitdefender

Bitdefender is the creator of one of the world's fastest and most effective lines of internationally certified Internet security software. Since 2001, the company has been an industry pioneer, introducing and developing award-winning protection. Today, Bitdefender technology secures the digital experience of around 400 million home and corporate users across the globe.

Recently, the company won a range of key independent recommendations in the US, UK and across Europe, including ConsumerSearch, Stiftung Warentest and Taenk. Bitdefender anti-virus technology has also finished top in leading industry tests from both AV Test and AV Comparatives.

More information about Bitdefender's anti-virus products is available from the company's security solutions press room. Additionally, Bitdefender publishes the HOTforSecurity blog, a sizzling blend of steamy computer security stories and stimulating visuals that spotlights the seedy underworld of internet fraud, scams, malicious software - and gossip.

Bitdefender is available from local distributor Holton & Associates www.holton.co.za. sales@holton.co.za 011 789-6181

Editorial contacts

Grayford Holton
Holton and Associates
(011) 789 6181
grayford@holton.co.za