Creativity: essential future job skill

Creative candidates get hired! Sadly, seven out of 10 hiring managers agree that students are unprepared for today's dynamic workplace.

Johannesburg, 18 Feb 2019
Read time 2min 10sec

Statistics show that the evolving marketplace and technology are changing the evaluation criteria for candidates and increasing the need for creative problem-solving skills. Two primary factors driving this change are the digital revolution and the belief that creativity and creative thinking are becoming indispensable to success.

So, what can we do?

Hiring managers agree that preparing students for the future requires a change in approach, including courses and opportunities to prepare students for the jobs of tomorrow, rewarding innovation and creativity in education.

Adobe offers industry-leading solutions at a great value for everyone in education. They believe in the power of creative thinkers! The tools empower students to think creatively and communicate expressively so they can turn their classroom ideas into college and career opportunities. Fostering creativity in the classroom helps students develop the critical thinking and collaboration skills needed to put them on a path to success.

So, where do we start?

The Adobe Education Exchange. The free learning platform, created by educators, offers instant access to professional development, teaching materials and other design tools to ignite that creativity. You can choose from dozens of free courses, self-paced or scheduled, and learn how to integrate digital media into your curriculum or take your own personal skills to the next level.

"The Adobe Education Exchange has taught me more than my four-year university degree. The courses and resources help make my classroom full of fun, colour and creativity," said Tim Bateup, Technology Teacher.

Adobe Spark, a free application (post-secondary educational institutions benefit from additional free premium features) is a great place to start. Adobe Spark is accessible from anywhere, and on any device with a Web browser. Create eye-catching graphics or social media posts with Spark Post; design magazine style Web stories with Spark Page; or make an engaging video in minutes with Spark Video. Adobe Spark offers effortless creation in minutes! With a dedicated Spark Education page ( for ideas and inspiration, the Adobe Education Exchange ( offers lesson plans, example uses, tips and so much more. With all this inspiration at your fingertips, what are you waiting for?

Accelerate your creativity today with Adobe's industry-leading apps for next-generation experiences.

For further information and pricing, please contact Julie Govender.

Editorial contacts
EOH Julie Govender (+27) 11 468 4575
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