Johannesburg, 05 Oct 2018
Lithium Technologies and Spredfast, two leaders in digital customer engagement, have announced an agreement to merge. The combination of Lithium and Spredfast creates the industry's most powerful platform for the future of customer engagement, transforming how brands connect with customers to earn trust, drive brand loyalty and grow their businesses.
Lithium Technologies
Lithium is a social publishing and response tool that delivers awesome digital customer experiences at scale for the world's biggest brands. The Lithium engagement platform comprises a complete set of solutions for social customer service and social media marketing that allow you to listen, respond and act on your customers' conversations, creating deeper customer relationships and fostering brand loyalty and advocacy.
Spredfast
Spredfast is a global social media marketing software company that provides community management, social media marketing, content management, social care, and social media analytics tools to enterprise brands and agencies.
Collaboration
With a combined customer base of more than 2 000 brands spanning 100 countries, Lithium and Spredfast together manage over 500 million consumer touch-points every day across social media, messaging, and owned digital channels.
Lithium's expertise in customer care, combined with Spredfast's leadership in social marketing, creates the industry's most unique and complete platform. Together, the combined platform will enable businesses to engage with their customers in the customer's preferred channels across the entire customer journey, giving brands the ability to generate and retain more profitable revenue.
Lithium and Spredfast together can offer:
* A single platform to connect, manage and interact across all of a company's owned brand channels, including brand communities and social media;
* Deep insights and analytics across the entire customer journey;
* A combined 20+ years of award-winning solutions and industry best practices;
* World-class customer service experience by engaging with your customers on the social channel of their choice; and
* The ability to manage your entire social media marketing strategy in one place.
YOUKNOW + Lithium Technologies
YOUKNOW is the official partner of Lithium in sub-Saharan Africa. If your company is looking to optimise your social customer care strategy and provide for more meaningful engagement with your customers across a multitude of social channels, contact YOUKNOW for a free demo at theteam@youknow.co.za.
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