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Cell C reduces pricing on 30-day data bundles

Samuel Mungadze
By Samuel Mungadze, Africa editor
Johannesburg, 14 Jul 2020
Cell C chief commercial officer Simo Mkhize.
Cell C chief commercial officer Simo Mkhize.

Mobile carrier Cell C today unveiled a new data pricing structure for its 30-day bundles, which will see 2G cost R95.

Cell C has dropped the price for its monthly data bundles significantly and has introduced a new set of bundles, saying there are no restrictions on what customers can use their data on.

The telco recently signed a memorandum of agreement (MOA) with the Competition Commission (CompCom) on the implementation of mobile industry measures to improve access to data and increase pricing transparency for consumers.

The competition watchdog, which had investigated the cost of data in the country over two years, presented its final verdict through the Data Services Market Inquiry report, which was scathing to MTN and Vodacom, but had no adverse conclusion on Cell C.

At the time, the CompCom said the MOA was a voluntary commitment by Cell C as there were no adverse findings or contemplated prosecution against it in this regard.

With the deal, Cell C committed to offer a free lifeline package capped at a bundle size determined by Cell C, accessible to Cell C prepaid customers.

Now with the announcement today, the telco says the new mix of 30-day data bundles start from “as low as R5 for 15MB and runs the gamut to R95 for 1GB in anytime data plus 1GB night data in the offer”.

Customers will also gain an extra 1GB of anytime data when they purchase the R95 bundle from the Cell C app, which it says will result in a total of 3GB worth of data.

“At this time, it is more vital than ever that South Africans are able to stay connected with one another. As a consumer-centric organisation, Cell C has always had the needs of its customers at the forefront of our pricing strategy,” says chief commercial officer Simo Mkhize.

“As a proudly South African company, Cell C is honoured to do our part in offering customers the best value-for-money data deals in the country. Stay safe and stay connected.”

Telcos in SA were compelled last December by the CompCom, which recommended that they reduce data costs.

Leading operators MTN and Vodacom were pushed to cut their mobile data pricing by half.

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