Johannesburg, 07 Mar 2012
Falcon Electronics has once again scooped a prestigious award when it was named ATEN International's “Best Marketing Distributor for 2011”. Falcon received this award at the recent annual ATEN Central & Eastern Europe Distributor Conference, held in Amsterdam. ATEN International is a leader in design, manufacture and distributing cutting-edge connectivity solutions.
“The annual ATEN conference is a great way to align ourselves with ATEN's product roadmap and their sales and marketing plans for 2012,” says Darrian Bhana of Falcon Electronics. “It also affords us the opportunity of receiving firsthand information regarding new products, such as Aten's new VanCryst media distribution solution and Aten's NRGence sensor-enabled PDU solution, which was unveiled at the conference.”
Distributors from all over the world attend the conference, where partners are awarded sales and marketing performance awards and are able to network and share their regional success stories. Says Allan Sun, Assistant Vice-President of ATEN International: “In the development blueprint of 2012, distributors play an important role and ATEN continuously offers them the best support and services.”
As South Africa's leading supplier of ATEN products in the region, Falcon Electronics attended the conference to investigate new technologies such as ATEN's VanCryst MDS (media distribution solution), which it will start marketing in 2012. “In addition, we will be adding a new range of products and diversifying to cater for the media distribution segment in southern Africa with the MDS product line,” says Bhana.
The ATEN Media Distribution Solution provides unique scalability and connectivity capabilities, allowing users the freedom and means to create a wide variety of high quality video display installations. Designers can install their displays at the most favourable and eye-catching locations, while discretely and securely deploying the control units in a separate, dedicated room for easy servicing and maintenance.
ATEN's MDS is ideal for a wide variety of environments: retailers can increase selling power with in-store and shopping mall digital advertising; transport hubs can distribute real-time travel schedule information throughout their location; movie theatres can deliver high-quality content simultaneously throughout the theatre complex; and securities services can deliver essential financial news, stock prices, and reports in real-time.
ATEN Media Distribution Solutions are available from Falcon Electronics. For more information, please contact Falcon head office on 011 630-1000 or mail info@fe.co.za.
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