Top Google searches 2015

Lauren Kate Rawlins
By Lauren Kate Rawlins, ITWeb digital and innovation contributor.
Johannesburg, 17 Dec 2015
Windows 10, Whatsapp Web, the Samsung S6 and iPhone 6S were among the top tech-related Google searches this year.
Windows 10, Whatsapp Web, the Samsung S6 and iPhone 6S were among the top tech-related Google searches this year.

Google has announced its annual Zeitgeist, offering a unique perspective on the year's major events and hottest trends based on searches conducted on the service in South Africa and globally.

Zeitgeist means 'the spirit of the times' or the 'general intellectual, moral, and cultural climate of an era'.

In South Africa, loadshedding, xenophobia, sport, and various celebrities topped the overall search trends' list this year.

Globally, the top tending search for 2015 was Lamar Odom, followed by Charlie Hebdo and Three movies made the top ten global list: Furious 7,Jurassic World and American Sniper. As well as the game, Fallout 4.

Murdered musician Flabba, actor Simba Mhere (who passed away in a car accident) and musician and producer Cassper Nyovest made the top of the Trending South African list.

Loadshedding and xenophobia topped the Trending Current Affairs SA search list. However, most of the rest of the top current affairs searches were related to global news, such as 'demonic game' Charlie Charlie, the French weekly publication targeted by a terror attack Charlie Hebdo and hacked US dating site Ashley Madison.

The late public service and administration minister Collins Chabane featured in the Trending South African, Trending Current Affairs and Trending Political Figures lists, after a fatal car accident in March. Also hitting the political figures trends list were disgraced former national police commissioner Jackie Selebi and DA leader Mmusi Maimane.

Most searched topics in South Africa 2015:

  1. Loadshedding
  2. August Alsina
  3. Xenophobia
  4. Cricket World Cup
  5. Lamar Odom
  6. Caitlyn Jenner
  7. Adele Hello
  8. Flabba
  9. BMW i8
  10. Jeremy Clarkson

Trending topics in South Africa:

  1. Flabba
  2. Simba Mhere
  3. Cassper Nyovest
  4. Pastor Zondo
  5. Collins Chabane
  6. Pulane Lenkoe
  7. Senzo Meyiwa
  8. Itumeleng Khune
  9. Saba Mbixane
  10. Jackie Selebi

How to...:

  1. How to cast
  2. How to apologise
  3. How to e-wallet
  4. How to kick
  5. How to smoke
  6. How to treat
  7. How to paint
  8. How to prank
  9. How to quickscope
  10. How to bat

What is...:

  1. What is xenophobia
  2. What is Ebola
  3. What is occupation
  4. What is ISIS
  5. What is constipation
  6. What is shrub
  7. What is RPL
  8. What is meth
  9. What is polyamory
  10. What is submissive

Trending Current Affairs:

  1. Loadshedding
  2. Xenophobia
  3. Charlie Charlie
  4. Charlie Hebdo
  5. Ashley Madison
  6. Collins Chabane
  7. Boko Haram
  8. Isis
  9. Nepal Earthquake
  10. SONA


  1. Windows 10
  2. Whatsapp Web
  3. Samsung Galaxy S6
  4. iPhones 6S
  5. Fifa 16
  6. Google Logo
  7. iPhone 7
  8. Fallout 4
  9. Apple Watch
  10. Mortal Kombat X

Trending Political Figures:

  1. Collins Chabane
  2. Jackie Selebi
  3. Mmusi Maimane
  4. Baleka Mbete
  5. King Zwelithini
  6. Mtholephi Mthimkhulu
  7. The Gupta Family
  8. Charles Nqakula
  9. Phumzile Mlambo-Ngcuka
  10. Blade Nzimande