Web site management shirked

More than three-quarters of senior marketing staff are not involved in managing their Web site, says CMS Center.

This is found in research for SDL Tridion among 100 senior marketing managers and 100 senior IT managers in the US and the UK.

Eighty-eight percent of UK senior marketing communication managers are not involved in managing their Web site, versus 67% in the US.

Open Text has announced that water treatment and process improvement company, Nalco Company, has selected Open Text to manage all forms of content, says ECM Connection.

This includes e-mail and SAP-related content, throughout its entire lifecycle; giving the organisation more control over its content, while assisting the company to meet various compliance and governance requirements.

After careful evaluation of its internal infrastructure, Nalco needed to revamp its content management and collaboration-based applications and chose Open Text for the proven scalability and efficiency of its Livelink ECM solution.

EPiServer's content management system has been chosen to build and manage Mazda Motor Europe's European Web sites, says CSM Center.

The first site - built for Mazda Motor Europe's all-new Mazda6 model - went live in November 2007.

Michael Vasseur, head of Customer Interaction Management at Mazda Motor Europe, said: "The use of EPiServer CMS will enable us to cut the overheads on our many sites - and, most importantly, enable our people to manage their online presence easily and quickly without having to involve a developer."