Pandemic fast tracks e-signature adoption

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Dominic Richardson
Dominic Richardson

Businesses across Africa are moving to adopt digital and electronic signatures (e-signatures) to ensure business continuity and overcome restrictions of movement due to the COVID-19 pandemic. As they do so, they are discovering returns on investment across resources, time and cost, and dramatically improving customer experience.

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This is according to Dax Data CMO Dominic Richardson, who was speaking ahead of a webinar to be hosted by Dax Data to introduce Adobe Sign – a system to revolutionise document signing, doing away with paper based processes.

Lydia Webber, product specialist at Dax Data, says particularly strong interest in digital and e-signatures is coming out of the rest of Africa, as enterprises across the continent seek to leapfrog traditional processes and speed up business. “From the rest of Africa, we are getting three or four requests a day for demos. South African businesses have been a little slower to make the move, but are catching up.”

Richardson says the benefits of Adobe Sign speak for themselves, and that once a proof of concept has been run, organisations seldom turn back to their old processes. “The ROI is crystal clear, and old misconceptions are proven invalid. In fact, a recent IDC analyst report said the biggest risk associated with the digital signature system is not leveraging it when business as usual is not possible.”

Among the concerns and misconceptions around digital and e-signatures are legality, compliance and complexity of using these solutions.

Richardson says digital signatures are legal in all transactions unless the law prohibits them specifically – which is only in the cases of the execution of wills and sales of property. He notes that digital and e-signatures reduce the risk of fraud and improve compliance due to their embedded audit functionality.

Among the biggest benefits are efficiencies and cost saving for organisations, and a dramatic improvement in customer experience.

“A Forrester study on the economic impact of Adobe Sign estimated a return on investment of around 410% on resources and time saved, with an average saving of around R100 per document and a 28 times faster document cycle,” he says. "Customer drop-off is reduced, and for the customer, not having to travel somewhere or print out a document just to sign it is a huge saving on time and effort. Documents can be easily and quickly sent for signature and recipients can legally sign from any device, in a matter of seconds."

The Dax Data webinar, hosted in partnership with ITWeb, will outline the advantages of digital signatures, the difference between electronic and digital signatures, the laws relating to digital signatures, and the features of Adobe Sign and its integration with Microsoft 365.

For more information and to register for this event, go to:

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