Articles about ChatGPT

Why AEO and GEO are the new SEO, and why SA brands are already behind

Traditional SEO ranks pages. AEO and GEO optimise entities and structured, machine-readable content so a model can retrieve and trust it, says Luke Marthinusen, founder and CEO of MO Agency.

HOSTAFRICA launches Africa's first hosting MCP server: Manage your VPS from Claude and ChatGPT

Model Context Protocol is the emerging standard that lets AI tools like Claude and ChatGPT talk directly to external services.

Top SEO agency helps brands show up in ChatGPT

Woww helps brands show up in AI answers for AI models like ChatGPT, Claude, Google AI Overviews and other LLMs.

OpenAI hires Google AI chief Noam Shazeer

ChatGPT maker OpenAI hires Google Gemini co-lead Noam Shazeer in an artificial intelligence talent coup.

OpenAI’s trillion-dollar question

ChatGPT’s parent is heading to market carrying enormous expectations – and some serious financial baggage.

Anthropic races ahead of OpenAI to listing line

Claude’s maker is outpacing ChatGPT’s parent in valuation, users and margins – and looks set to beat it to the stock market too.

AI slop isn’t an AI problem, it’s a soul problem

The South African artificial intelligence rollout conversation has narrowed to model selection. That’s the wrong question.

ANALYSIS: To be or not to be, that is the AI question

AI isn’t sentient – but humans are increasingly acting as if it is, and academics warn the consequences could be serious.

Using AI to get out of a parking ticket

AI will do its best to fulfil your objectives, even if the results aren't accurate, says KnowBe4’s Javvad Malik.

SA teens swap Google for AI skincare advice

South Africa has one dermatologist per 250 000 people and teens are filling the gap with ChatGPT, to the alarm of skin specialists.

ANALYSIS: Big Tech sets AI to catch AI

AI companies are holding back models that could be used in cyber attacks, instead deploying them to build defence systems.

OpenAI’s ChatGPT an 'inflection point' in technology

The emerging technology is reshaping how we work, communicate and create value, says Johnson Idesoh, group chief information and technology officer at Absa Group.